Shop Color Wow here
Color Wow is a professional hair care brand that has revolutionised the way colour-treated hair is cared for, styled and protected. With a science-first approach and a commitment to delivering salon-quality results at home, Color Wow has earned a devoted following among curl enthusiasts who colour their hair and refuse to compromise on the health and definition of their curls. If you have colour-treated curly hair and have been struggling to find products that protect your colour while keeping your curls happy, Color Wow is the brand you have been waiting for.
What is Color Wow known for?
Color Wow is best known for their innovative, science-backed approach to colour-safe hair care that goes far beyond the standard colour-protect shampoo and conditioner. The brand is celebrated for their ability to eliminate frizz, enhance shine and protect colour vibrancy through formulas that understand the specific and complex needs of chemically treated hair.
What curl types are they formulated for?
Color Wow formulates for a broad range of hair types with a particular focus on colour-treated hair across all textures including wavy, curly and coily. Their frizz-control and colour-protection formulas are especially well suited to curly hair that has been lightened, toned or chemically processed and requires targeted care to maintain both colour integrity and curl health simultaneously.
When were they founded?
Color Wow was founded in 2013 in the United States, quickly gaining attention from professional colourists and hair enthusiasts alike for their fresh, science-driven approach to colour-safe hair care.
Most popular products
Color Wow has several hero products that have become legendary in the hair care world. Their Flo-etry Vital Natural Curly Hair Serum is a favourite amoung the curl community.
Are they vegan, cruelty-free or organic?
Color Wow is a cruelty-free brand and does not test their products on animals. The brand is committed to formulating with high-quality, carefully selected ingredients that deliver maximum performance for colour-treated hair. It is always recommended to check individual product labels for specific vegan certifications relevant to your values.
Are the products sulphate-free, silicone-free or curly girl method approved?
Color Wow formulates many of their products without sulphates, making them gentle enough for regular use on colour-treated curly hair. As the brand focuses heavily on colour protection and frizz control, some products may contain ingredients that are not fully Curly Girl Method approved. Checking individual product ingredient lists is always recommended to confirm compatibility with your specific curl care routine.
Shop Color Wow at Curly Life
Color Wow is available at Curly Life, Australia's home for expert-curated curl care. If your curls are colour-treated and you are ready to stop choosing between great colour and great curls, Color Wow is the brand that gives you both. Shop the full Color Wow collection at Curly Life and experience the difference that truly professional colour-safe curl care makes.
CurlyEllie
Curlsmith